Publicidad (Registro nro. 10388)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00690nam a2200181 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9259 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MX-SIABUC |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MX-SIABUC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.3 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Arens, William |
| 245 0# - TITLE STATEMENT | |
| Title | Publicidad |
| 250 4# - EDITION STATEMENT | |
| Edition statement | 11 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México, D.F. : |
| Name of publisher, distributor, etc. | McGraw Hill |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 800 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADMINISTRACION |
| -- | PUBLICIDAD |
| -- | DIMENSIONES |
| -- | ASPECTOS LEGALES |
| -- | MARKETING |
| -- | CONSUMIDOR |
| -- | SEGMENTACION |
| -- | RECOLECCION |
| -- | PLANEACION |
| -- | INFORMACION |
| -- | COMUNICACION |
| -- | VENTAS |
| -- | RELACIONES PUBLICAS |
| -- | PATROCINIOS |
| -- | CREATIVIDAD |
| -- | TEXTO PUBLICITARIO |
| -- | ARTE |
| -- | ANUNCIOS |
| -- | MEDIOS IMPRESOS |
| -- | MEDIOS DIGITALES Y ELECTRONICOS |
| -- | CORREO |
| -- | MEDIOS EXTERIORES |
| -- | EXHIBICION |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| 994 ## - | |
| -- | 20060809 00:00:00 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Colección General | Biblioteca Mons. Antonio Troyo Calderón | Biblioteca Mons. Antonio Troyo Calderón | 08/10/2021 | L23212 | 08/10/2021 | 08/10/2021 | Libros | |||||
| Colección General | Biblioteca Mons. Antonio Troyo Calderón | Biblioteca Mons. Antonio Troyo Calderón | 08/10/2021 | L32536 | 08/10/2021 | 08/10/2021 | Libros |
