Fundamentos de mercadotecnia (Registro nro. 13906)
[ vista simple ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00629nam a2200181 4500 |
| 001 - CONTROL NUMBER | |
| control field | 9481 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MX-SIABUC |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MX-SIABUC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.61 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Fernández Valiñas, Ricardo |
| 245 0# - TITLE STATEMENT | |
| Title | Fundamentos de mercadotecnia |
| 250 4# - EDITION STATEMENT | |
| Edition statement | 1 |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | México, D.F. : |
| Name of publisher, distributor, etc. | International Thomson Editores |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 336 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADMINISTRACION |
| -- | MERCADOTECNIA |
| -- | HISTORIA |
| -- | ORGANIZACION |
| -- | ESTRUCTURA |
| -- | CLASIFICACION |
| -- | FUNCIONES |
| -- | MICROAMBIENTE |
| -- | MACROAMBIENTE |
| -- | MERCADO |
| -- | INFORMACION |
| -- | CONSUMIDOR |
| -- | SERVICIOS |
| -- | PRODUCTOS |
| -- | DISTRIBUCION |
| -- | COMUNICACION |
| -- | PRECIOS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| 994 ## - | |
| -- | 20060908 10:47:35 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Colección General | Biblioteca Mons. Antonio Troyo Calderón | Biblioteca Mons. Antonio Troyo Calderón | 08/10/2021 | L22988 | 08/10/2021 | 08/10/2021 | Libros |
