Marketing para gigantes y pigneros : un análisis sobre la actual realidad competitiva y las dificultades para encontrar y mantener espacios dentro de mercados globalizados (Registro nro. 7892)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00618nam a2200169 4500 |
| 001 - CONTROL NUMBER | |
| control field | 3779 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | MX-SIABUC |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | MX-SIABUC |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 380.24 |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hermida, Jorge A. |
| 245 0# - TITLE STATEMENT | |
| Title | Marketing para gigantes y pigneros : un análisis sobre la actual realidad competitiva y las dificultades para encontrar y mantener espacios dentro de mercados globalizados |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Buenos Aires, Ar. : |
| Name of publisher, distributor, etc. | Macchi |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 233 p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | ADMINISTRACION |
| -- | MARKETING |
| -- | MERCADOS |
| -- | GLOBALIZACION |
| -- | MARCAS |
| -- | COMMODITIZACIÓN |
| -- | COMPRAS |
| -- | CLIENTE |
| -- | COMPETITIVIDAD |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Libros |
| 994 ## - | |
| -- | 20051114 10:32:04 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Colección General | Biblioteca Mons. Antonio Troyo Calderón | Biblioteca Mons. Antonio Troyo Calderón | 08/10/2021 | L11308 | 08/10/2021 | 08/10/2021 | Libros |
